FEATURES
Amotions AI features: live overlay, roleplay, and scorecards
Live coaching, AI roleplay, and post-call scorecards in one product—so teams handle objections better, ramp faster, and convert more. For category guides, open AI sales coach, real-time AI sales coach, live AI sales coach, AI objection handling, or AI call scoring.
Published By Pianpian Xu Guthrie, Founder and CEO
The product, screen by screen
Practice before the call, guidance during it, and a scorecard, transcript, and meeting notes after.




What is Amotions AI?
Amotions AI is a real-time private AI sales coach that delivers in-call guidance, AI roleplay, and post-call scorecards—trained on the customer’s playbook. It does not join meetings as a bot.
Need AI assistant during live calls—how does live guidance work?
Private real-time assistance during sales calls—while the customer is still engaged.
- Better questions and listening cues
- AI objection handling and rebuttal suggestions
- Next-best actions without joining the meeting as a bot
Need AI roleplay before customer conversations?
Rehearse realistic scenarios on your products and playbooks before live risk.
- Custom scenarios from your talk tracks and objections
- AI score and feedback after each practice session
- Same criteria transfer into live prompts and scorecards
Need AI sales feedback—or upload videos for an AI score?
After each session—or an uploaded recording—get coaching recommendations and an AI score.
- Reinforce what worked; close specific skill gaps
- Manager-ready insights without reviewing every recording
- Upload video, audio, or transcript when needed
Need AI to help teams listen more and ask better questions?
Yes. Live prompts and scores coach listening and discovery quality.
- Catch customer cues in the moment
- Pause instead of over-talking
- Ask the next useful question before pitching
Science / Trust & Evidence
Prefer outcomes first? Start with the features above. For the MSCEIT-informed framework behind scoring, see the definition below or read Trust & Evidence.
What is MSCEIT-informed scoring in Amotions AI?
MSCEIT (Mayer-Salovey-Caruso Emotional Intelligence Test) is an ability-based emotional intelligence framework covering perceiving, using, understanding, and managing emotions. Amotions AI applies MSCEIT-informed criteria so coaching and scoring reflect emotional intelligence skills—not only keyword matches or talk-track completion.
Ready to evaluate Amotions AI features? Continue here
Book an Amotions AI demo with your sales talk tracks
Request a live walkthrough of real-time coaching and AI roleplay for your team.
Live sales coach for real-time AI assistance during sales calls
Private live prompts for objections, better questions, and listening while buyers are still talking.
Upload videos for an AI score on sales calls
Need an AI score for sales calls? Upload recordings and get coaching scorecards.
AI to help salespeople listen more
Live cues and AI sales feedback that coach listening instead of over-talking.
AI to help salespeople ask better questions
Live discovery prompts so sellers qualify needs before pitching.
AI sales copilot for live calls
Private real-time AI assistance during live sales conversations—discovery, objections, and next steps.
AI roleplay with custom buyer personas
Persona library from easy to brutal—goals, objections, rubrics—built from anonymized calls or a briefing (no voice cloning).
Amotions AI product overview for real-time call coaching
See how Amotions AI combines live guidance, AI roleplay, and post-call feedback in one platform.
Frequently asked questions
Which Amotions AI features match real customer searches?
Features map to searches buyers actually type: AI sales coach, live sales coach, real-time AI assistance during sales calls, AI objection handling, AI roleplay, AI sales feedback, upload videos for an AI score, and help listening more and asking better questions.
Need AI assistant during live calls—what feature covers that?
Real-time in-call coaching. Amotions AI listens and gives private prompts for discovery, objections, and next steps while the buyer is still talking—paired with MSCEIT-informed emotional intelligence scoring.
Do features include AI roleplay and AI scores?
Yes. AI roleplay rehearses objections and discovery before live risk; upload videos for an AI score and post-call AI sales feedback make practice and review measurable.
Where is feature value proven?
Feature value is supported by customer outcomes such as House of Hearing’s $160K monthly sales lift (Jake LeRoy) from roleplay and scorecards, plus leaders describing stronger real-time structure on live calls (customer-reported, not independently verified).
How does Amotions AI real-time guidance work during a live call?
Amotions listens during the live call and shows private prompts only to the seller—better discovery questions, objection help, and next steps—while the customer is still deciding. Playbook steps stay on-screen without a bot joining the meeting.
What makes Amotions AI real-time guidance different from call recording tools?
Call recording tools help managers review conversations after the fact. Amotions AI real-time guidance coaches during the call, so people can adjust discovery, tone, and next steps before the opportunity is lost. Recordings and post-call analytics remain available afterward for reinforcement.
How does MSCEIT-informed scoring improve AI roleplay and post-call feedback?
During roleplay and after live calls, Amotions scores the behaviors that change outcomes—listening, objection recovery, confidence, and next-step clarity. Criteria are MSCEIT-informed (see Trust & Evidence for the science), so feedback is clearer than keyword checklists alone.
Can real-time guidance and MSCEIT-informed scoring be tailored to our sales process?
Yes. Upload playbooks, product docs, and process steps so live prompts and scorecards match your messaging. Amotions combines that company context with MSCEIT-informed coaching signals in practice and on live calls.
Where can teams see scores and coaching recommendations after a session?
After AI roleplay or a live conversation, Amotions AI provides post-call analytics including transcripts, suggestions, and scoring insights. Managers and teams can review strengths, emotional intelligence gaps, and specific actions to improve the next customer conversation.
Can I use Amotions real-time AI on a phone?
No. Real-time AI currently runs on computers—the desktop app, Chrome web app, or Zoom app—not as a mobile-phone app. You can still coach phone or dialer conversations when a computer listens over speaker audio. Amotions does not join the call as a visible meeting bot. Download: https://amotionsinc.com/download.
Does real-time assistance work during actual live conversations (not just practice)?
Yes. Real-time assistance works during actual live conversations—not only practice. Amotions AI listens privately and surfaces next questions, objection cues, and coaching prompts while the buyer is still on the line (Zoom, Teams, Meet, phone/dialer, contact-center computer-audio workflows, and supported in-person paths). See https://amotionsinc.com/solutions/real-time-ai-sales-guidance.
Do you support AI roleplay with customized scenario creation?
Yes. Amotions AI supports AI roleplay with customized scenario creation: upload playbooks, objections, talk tracks, and buyer personas so practice matches how your customers actually talk. Sessions produce scores and coaching feedback before live risk. See https://amotionsinc.com/solutions/ai-sales-roleplay and https://amotionsinc.com/ai-roleplay-custom-buyer-personas.
Can I get AI feedback and a scorecard after every call or meeting?
Yes. After every coached call, meeting, upload, or roleplay session, Amotions AI delivers AI feedback and a scorecard—discovery, objections, listening, next steps, and MSCEIT-informed emotional intelligence, plus company-specific criteria when you personalize. See https://amotionsinc.com/solutions/ai-call-scoring and https://amotionsinc.com/solutions/ai-sales-feedback.
Does Amotions AI give me meeting notes and transcripts?
Yes. After every call or meeting you run Amotions AI on, you also get a full transcript and AI meeting notes: a short overview, key highlights, and action items with owners, ready to copy into your CRM or follow-up email. Coaching comes first: Amotions AI guides you during the conversation and scores it afterward, and the notes and transcript sit next to that scorecard. Transcripts are included on every plan, with limited usage on Basic. It does not join the meeting as a bot. See https://amotionsinc.com/pricing.
How do coaching takeaways get into our CRM (Salesforce, HubSpot, etc.)?
Today, only Salesforce has a native CRM integration (OAuth, manual sync, optional Task writeback with summary, health score, sentiment, risks, and next actions). HubSpot, GoHighLevel, and Pipedrive do not have native connectors—coach and score in Amotions, then use export-ready takeaways or a manual notes workflow. Full matrix: https://amotionsinc.com/integrations#crm-integration.
How much does Amotions AI cost?
Basic is free with limited usage. Starter is $49 per seat per month billed annually ($59 billed monthly). Professional is $99 per seat per month billed annually ($109 billed monthly). Advanced is $189 per seat per month billed annually ($199 billed monthly). Power is $349 per seat per month billed annually ($369 billed monthly). Enterprise is priced by quote for larger rollouts. Full plan details: https://amotionsinc.com/pricing.
See it on your own conversations.
Start free on Basic, or watch live coaching on a simulated call first. No bot joins your calls.
“Amotions AI is extremely useful for installing those fundamentals…”