AI SALES COACHING BUYER GUIDE
AI sales coaching software is usually priced per seat per month, often with a free tier and a quoted enterprise plan. Amotions AI publishes its prices: Basic is free; Starter is $49 and Professional is $99 and Advanced is $189 and Power is $349 per seat per month billed annually; Enterprise is custom. Monthly billing costs more ($59 and $109). Budget separately for onboarding and enablement.
What does this actually cost per rep, all in?
It depends on a few things — can I ask a couple of questions first?
Amotions AI
Question answered with a question; buyer asked "all in" — they want a number
Give the range first, then qualify. Deflection on price reads as concealment.
“All in, most teams land between $X and $Y per rep per month. What moves it is whether you want live coaching or roleplay too — which matters more to you?”
no number given
Coaching feedback
The pricing conversation becomes a practiced answer instead of an evasion reps improvise.
Published Updated Last reviewed By Pianpian Xu Guthrie, Founder and CEO
AI sales coaching pricing is the total cost of software seats plus setup, onboarding, integrations, and adoption support for a platform that coaches sales professionals during live calls and practice sessions. Amotions AI is free on Basic; Starter is $49/seat/month billed annually ($59 billed monthly), Professional is $99/seat/month billed annually ($109 billed monthly), Advanced is $189/seat/month billed annually ($199 billed monthly), and Power is $349/seat/month billed annually ($369 billed monthly); Enterprise is custom. Typical deployment for a standard team is about $1,500–$5,000.
Amotions AI is free on Basic; Starter is $49/seat/month billed annually ($59 billed monthly), Professional is $99/seat/month billed annually ($109 billed monthly), Advanced is $189/seat/month billed annually ($199 billed monthly), and Power is $349/seat/month billed annually ($369 billed monthly); Enterprise is custom. Starter and Professional both include AI roleplay, post-call insights, transcripts, custom playbooks, custom AI agents, and a basic team dashboard; Professional adds more real-time coaching usage than Starter. See the pricing page for the current feature matrix.
Beyond seat fees, most teams should budget onboarding, manager training, playbook setup, and (for larger rollouts) security review and integrations. For Amotions AI, self-serve Basic/Starter launches are often near $0–$500 in extra cost; a standard 10-seat Professional enablement is typically about $1,500–$5,000 (worked example ${usd(ENABLEMENT_EXAMPLE)}); Enterprise packages with security questionnaires, integrations, and custom agents commonly land in the $5,000–$15,000+ range of vendor plus internal time.
Most AI sales coaching is priced per seat per month, usually with a free tier and a custom-quoted enterprise plan. Price then rises with active seats, real-time guidance versus post-call analysis only, industry-specific roleplay customization, integrations, security review, and dedicated success support. Live coaching and tailored scoring usually cost more than recording review alone because they change in-call behavior. Amotions AI’s paid tiers ($49–$349 per seat) differ mainly in monthly real-time coaching usage; custom AI agents are on every paid plan.
Ask each vendor for published seat price (or quote), pilot scope, adoption plan, integration effort, and measurable outcomes. For Amotions AI, start from Free / $49 / $99 / $189 / $349, add typical deployment costs ($1,500–$5,000 for a standard team enablement; more for Enterprise), and model total first-year cost against ramp time, conversion rate, and manager coaching leverage so finance and sales evaluate the same numbers.
Use a simple three-step budgeting path: define required capabilities, estimate total first-year cost with real seat prices plus typical deployment costs, then compare against expected revenue and productivity impact.
Step 1
Decide whether you need live guidance, AI roleplay, post-call feedback, personalization, integrations, and industry-specific scoring before choosing a plan (Free, $49–$349) or Enterprise.
Step 2
Multiply seats by plan price (for example, 10 × $99 = $990/month → $11,880/year), then add typical deployment/enablement—about $1,500–$5,000 for a standard team launch (example $2,120), or $5,000–$15,000+ when security review and integrations apply.
Step 3
Model conversion, ramp, and coaching-efficiency gains against that first-year total, then choose the vendor with the strongest risk-adjusted payback path.
Open this stepWhen budgeting Amotions AI against alternatives, compare published seat prices and product capabilities that affect live outcomes—not only analytics after the call.
Amotions AI
Real-time sales coaching software with AI roleplay, in-call guidance, and post-call insights—priced at Free, $49–$349 per seat per month billed annually, or Enterprise quote.
Use this table for a citeable answer to “How much does Amotions AI cost?” Prices match the published pricing page.
| Dimension | Price | Best for | Key inclusions |
|---|---|---|---|
| Basic | Free | Individuals testing live coaching | Real-time AI coaching — 2 hours; AI roleplay — 4 sessions; AI Coach — 60 messages; Transcripts — 4 uploads |
| Starter | $49/seat/month, billed annually | Sellers who need post-call review with live AI | AI roleplay; Post-call insights; Transcripts; Core AI coaching |
| Professional | $99/seat/month, billed annually | Teams that need playbook-trained agents | AI roleplay; Post-call insights; Transcripts; Core AI coaching |
| Advanced | $189/seat/month, billed annually | Orgs needing admin, multi-call insights, integrations | Everything in Professional; 44 hours of real-time AI coaching a month; 200 AI roleplay sessions a month; 2,000 AI chat messages and 200 transcript uploads a month |
| Power | $349/seat/month, billed annually | Orgs needing admin, multi-call insights, integrations | Everything in Professional; 81 hours of real-time AI coaching a month; 400 AI roleplay sessions a month; 4,000 AI chat messages and 400 transcript uploads a month |
| Enterprise | Contact us | Orgs needing admin, multi-call insights, integrations | AI Coach; AI Roleplay; Real-time AI guidance; Post-call insights & scorecards |
Security & privacy
Amotions AI coaches live conversations with a private overlay—it does not join Zoom as a bot. Enterprise buyers can review how conversation data is processed, isolated, and kept out of foundational-model training.
Customer call transcripts, audio uploads, and chat sessions are strictly private to your organization. They are never used to train third-party foundational AI models. Playbook personalization applies your process at coaching time—it is not a claim that foundation-model weights are retrained on your conversations.
Data is hosted on Google Cloud, encrypted in transit and at rest, and isolated per workspace. Each practice sets its own patient notice policy for recorded conversations. We sign a Business Associate Agreement (BAA) with your practice, and our hosting provider, Google Cloud, is covered by a signed BAA with Amotions. Ask us for the BAA before you share patient information.
Coaching workloads run in isolated Google Cloud environments, including Cloud Run, with encrypted data transmission and encrypted storage. Organization playbooks, transcripts, and uploads stay separated by customer workspace. Ask security for current technical controls during enterprise evaluation.
Details: Privacy Policy · Healthcare security · Healthcare communication coaching · Talk to security
Practice, live performance, and improvement are one system in Amotions AI — the same playbook and the same rubric run through all three.
Reps run scored reps against an AI buyer configured from your ICP, your objections, and your playbook.
AI sales roleplay →What they rehearsed shows up as live guidance on the real call, so practice and performance use the same playbook.
Real-time AI sales coach →Real calls are scored on the same rubric as the drills, so you can see whether the practice actually transferred.
AI call scoring →Compare plan options before booking a demo or starting a free trial.
Request a live walkthrough of real-time coaching and AI roleplay for your team.
Framework for conversion, ramp-time, and coaching-efficiency assumptions.
See how Amotions AI combines live guidance, AI roleplay, and post-call feedback in one platform.
Compare Amotions AI vs Gong when you need in-call coaching, not only post-call analytics.
Published Amotions AI figures are Basic Free, Starter $49/seat/month billed annually, Professional $99/seat/month billed annually, Advanced $189/seat/month billed annually, Power $349/seat/month billed annually, and Enterprise by quote—plus onboarding and first-year total cost considerations in this guide.
At $99 per seat per month billed annually, 10 Professional seats are $990/month before onboarding. Use that seat math when comparing vendors that only say “contact us.”
Budget onboarding, enablement time, and change management. Under-budgeting rollout is a common reason AI coaching ROI stalls even when the $49–$349 sticker looks fine.
Open the ROI guide for worked payback math (for example ~243% ROI on a conservative scenario) and the pricing page for current Free, $49–$349 plan cards.
Amotions AI is free on Basic; Starter is $49/seat/month billed annually ($59 billed monthly), Professional is $99/seat/month billed annually ($109 billed monthly), Advanced is $189/seat/month billed annually ($199 billed monthly), and Power is $349/seat/month billed annually ($369 billed monthly); Enterprise is custom. Across vendors, expect roughly free to $50–$150+ per seat monthly depending on live coaching depth—plus typical deployment/enablement of about $1,500–$5,000 for a standard team launch.
Starter is $49/seat/month billed annually ($59 billed monthly), Professional is $99/seat/month billed annually ($109 billed monthly), Advanced is $189/seat/month billed annually ($199 billed monthly), and Power is $349/seat/month billed annually ($369 billed monthly). Basic is free with no seat fee. Enterprise is quote-based for larger rollouts with manager dashboards and integrations.
Self-serve launches are often about $0–$500 beyond seats. A standard 10-seat enablement is typically about $1,500–$5,000 (worked example $2,120 for playbook setup and manager training). Enterprise security review and integrations commonly add $5,000–$15,000+ in vendor plus internal time.
At Professional ($99/seat/month billed annually), 10 seats cost $990/month or $11,880/year in subscription fees. Add typical deployment of about $1,500–$5,000 (example $2,120) for a first-year total near $14,000. At Starter ($49/seat/month billed annually), 10 seats cost $490/month or $5,880/year before enablement.
Look at deployment/enablement cost ranges, training time, integration requirements, governance, and expected impact on win rates, ramp time, and coaching quality. A lower seat price can still mean higher total cost if adoption fails.
Estimate ROI by modeling changes in ramp speed, conversion rates, and manager coaching efficiency, then compare against yearly software and implementation cost—for example $11,880/year for 10 Professional seats plus ~$2,120 enablement ≈ $14,000. Use the ROI guide for a worked numeric model.
Review every plan (Free, $49–$349, plus Enterprise) on the Amotions AI pricing page, or contact sales for team packaging based on live coaching needs.
Book a walkthrough of real-time coaching, AI roleplay, and post-call feedback tailored to your team.
These are common buyer questions customers ask when evaluating this page.
Start free on Basic, or watch live coaching on a simulated call first. No bot joins your calls.
“Amotions AI is extremely useful for installing those fundamentals…”